characteristic of good websites
What makes a website successful? Keep the following points in mind when creating your website to get the most out of it:
Quality content on your website can provide users with the information they are looking for. Content also allows you to establish yourself as an expert in your field. When your website visitors are looking to make a purchase they will feel more comfortable with your products and services if you have built their trust and confidence through what you have written on your website.
Keyword-filled content is also crucial for getting high search engine rankings. Most internet users trust search engines to help them find what they are looking for. Taking the time to create high quality content can have huge payoffs through increased search engine rankings.
- Simple and Attractive Design
The design of a good website should be simple, yet professional. The design should not take away or distract from the content. Websites with excessive use of Flash and moving images can be very distracting. Use design to help you get your message to visitors, not to distract them from the message. Colors should not be hard on the eyes, and text should be easy to read.
Navigation and links provide opportunities to incorporate design elements in to the website; however, navigation schemes should not be so elaborate that the user has trouble knowing where to click to move to another page. The average visitor’s attention span is a matter of seconds, and if it is hard to find what he or she is looking for, you will loose that visitor very quickly. Links to your most important pages should be easily found on every page. A good rule of thumb is that every page should be accessible in two clicks from your home page (this may not be possible with larger sites).
The most successful websites will stand out from the crowd. There are a number of was that you can make your website stand out: better design, high quality articles, a blog, a newsletter, some type of resource or tool. Find something that would be appealing to your target market.
Having a website that changes or is updated frequently will encourage repeat visitors. Repeat visitors will be more loyal and more likely to buy. There are a few different options for keeping your site fresh:
1- Update the site and add content occasionally – This will require you to either pay a designer or do the work yourself.
2 – Use a blog – With a blog you can add content to your website from any computer with an internet connection. All you’ll have to do is login and type. No special software or skills are required.
3 – RSS feeds – With RSS feeds you can add news headlines, weather, stock tickers, etc. to your website. Additionally, you can add content from most blogs to your site with RSS. The benefit of RSS feeds is that once in place they will automatically update.
A successful website will be search engine-friendly. Optimization includes things like using page titles and meta tags for all of your pages. Using headers and alt tags for images can also help optimization and accessibility. Even a website that is strong in other areas but weak in optimization may be hard for users to find.
Information Bias
Examples of Bias in Wikipedia: Global warming
- Conservapedia posted the news about liberal corruption of global warming science (climategate) on its Main Page on the very first day: November 19th. But it took Wikipedia over two weeks to give priority to this bombshell, and even now its entry is remarkably biased against it.[1]
- 100's of other climatologists have been removed from the category "Global warming skeptics", which Wikipedia decided to delete.[2][3]
- Wikipedia's most controversial pages are guarded by liberal elite. Thereby, accuracy is replaced with ideology. [4] The first one-hundred and sixty-eight words on Wikipedia's Global Warming page contains multiple conjectures, major errors and bias. "increase in the average measured temperature ... since the mid-twentieth century" that same paragraph "solar variation combined with volcanoes ... and a small cooling effect from 1950 onward." Which is it, warmer or cooler from 1950? "very likely due" "probably had" or "the overwhelming majority of scientists working on climate change agree with the IPCC's main conclusions"- unsubstantiated bias.
- Liberal elites at Wikipedia have embraced the ideology of Al Gore's Global Warming. It is with great sadness that ClimateGate has emerged as a worldwide news story. In an attempt to shrug-off the story, Wikipedia labels the page Climatic Research Unit e-mail hacking incident, with ClimateGate as only a redirect. [1] Next, Wikipedia claims the CRU was illegally hacked but other sources say possibly an inside job. [2] Finally, Wikipedia is sure to include plenty of climate change alarmists views discounting the incident; a smear campaign, an attempt to sabotage the Copenhagen, James Hansen "no effect on the science" , UK Secretary of State for Energy and Climate Change Ed Miliband "We should be cautious about using partial emails that have been leaked to somehow cast doubt..." [3]
- A recent charge is that U.K. scientist and Green Party activist and Realclimate.org member William Connolley functioned as a Wikipedia editor and website administrator, repressing information that militated against Climate Change. As such he "rewrote Wikipedia’s articles on global warming, on the greenhouse effect, on the instrumental temperature record, on the urban heat island, on climate models, on global cooling. On Feb. 14, he began to erase the Little Ice Age; on Aug.11, the Medieval Warm Period."[5]
- Michael Mann is a well known global warming alarmist who is ridiculed for his so-called scientific work on tree ring temperature data, the Hockey Stick theory and was the subject of fraud in the Climategate scandal. Wikipedia decides not to allow any mention of his involvement with Climategate. Any mention of Climategate is immediately removed from Mann's page. [4]
- Wikipedia defines Denialism as "choosing to deny reality as a way to avoid an uncomfortable truth". It then gives as two of its main examples, Exxon-Mobil contributing to climate change research, and the Bush Administration's refusal to submit the Kyoto Protocol for ratification.[5]
References